Privacy policy

Data protection

Unless otherwise specified below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contractYou are not obliged to provide the dataFailure to provide has no consequencesThis only applies if no other information is given in the subsequent processing operations.
"Personal data"is all information that relates to an identified or identifiable natural person.

Server log files
You can visit our website without providing any information about yourself.
Every time our website is accessed, usage data is transmitted to us or our web host/IT service provider via your internet browser and saved in log data (so-calledServer log files)These stored data include, for examplethe name of the page called up, the date and time of the call, the IP address, the amount of data transferred and the requesting providerThe processing takes place on the basis of Art6 para1 litf GDPR out of our predominantly legitimate interest in ensuring the trouble-free operation of our website and improving our offer.
Contact

Responsible person
Contact us if you wishYou can find the contact details of the person responsible for data processing in our legal notice.

Initiative contact by the customer by email
If you initiate business contact with us by e-mail, we will only collect your personal data (name, e-mail address, message text) to the extent that you have provided
The data processing serves to process and answer your contact request.
If the establishment of contact for the implementation of pre-contractual measures (e.g.Advice on purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing takes place on the basis of Art6 para1 litb GDPR.
If contact is made for other reasons, this data processing takes place on the basis of Art6 para1 litf GDPR from our predominant legitimate interest in processing and answering your request. In this case you have the right, for reasons that arise from your particular situation, at any time to refer to Art6 para1 litf GDPR-based processing of your personal data.
We only use your email address to process your requestYour data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.

Collection and processing when using the contact form
When you use the contact form, we only collect your personal data (name, email address, message text) to the extent that you have provided
The data processing serves the purpose of establishing contactBy sending your message, you consent to the processing of the transmitted dataThe processing takes place on the basis of Art6 para1 lita GDPR with your consent.
You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent up to the point of revocationWe only use your email address to process your requestYour data will then be deleted unless you have consented to further processing and use.


Customer account orders

Customer account
When you open a customer account, we collect your personal data to the extent specified there
The data processing serves the purpose of improving your shopping experience and simplifying order processingThe processing takes place on the basis of Art6 para1 lita GDPR with your consentYou can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent up to the point of revocationYour customer account will then be deleted.

Collection, processing and transfer of personal data for orders
When you place an order, we only collect and process your personal data insofar as this is necessary to fulfill and process your order and to process your inquiriesThe provision of the data is necessary for the conclusion of the contractFailure to provide it has the consequence that no contract can be concludedThe processing takes place on the basis of Art6 para1 litb GDPR and is necessary for the performance of a contract with you.
Your data will be passed on, for example, to the shipping companies and dropshipping providers, payment service providers, service providers for order processing and IT service providers selected by youIn all cases, we strictly observe the legal requirementsThe amount of data transmission is limited to a minimum.




Payment service provider

Use of PayPal
All PayPal transactions are subject to the PayPal privacy policy
You can find this at https://www.paypal.com/de/webapps/mpp/ua/privacy-full


Cookies
Our website uses cookiesCookies are small text files that are stored in the Internet browser orare stored by the internet browser on a user's computer systemWhen a user calls up a website, a cookie can be stored on the user's operating systemThis cookie contains a characteristic string of characters that enables the browser to be clearly identified when the website is accessed again.
Cookies are saved on your computerYou therefore have full control over the use of cookiesBy selecting the appropriate technical settings in your Internet browser, you can be notified before cookies are set and individually decide whether to accept them and prevent the storage of cookies and the transmission of the data they containCookies that have already been saved can be deleted at any timeHowever, we would like to point out that you may then not be able to use all functions of this website to their full extent.
Under the links below you can find out how to manage cookies in the most important browsers (includingalso deactivate):

Technically necessary cookies
Unless otherwise stated in the data protection declaration below, we only use these technically necessary cookies for the purpose of making our offer more user-friendly, more effective and saferFurthermore, cookies enable our systems to recognize your browser even after changing pages and to offer you servicesSome functions of our website cannot be offered without the use of cookiesFor this it is necessary that the browser is recognized even after changing pages.
The use of cookies or comparable technologies is based on Section 15 Para3 pp1 TMGYour personal data is processed on the basis of Art6 para1 litf GDPR out of our predominant legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offer.
For reasons that arise from your particular situation, you have the right to object to the processing of your personal data at any time.

Analysis of advertising tracking

Use of Google Analytics
We use the web analysis service Google Analytics from Google LLC on our website
(1600 Amphitheater Parkway, Mountain View, CA 94043, USA;"Google")If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your dataGoogle Ireland Limited is therefore the company affiliated with Google, which is responsible for the processing of your data and compliance with the applicable data protection laws.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposesFor this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usageThis can includeThe following information is collected:IP address, date and time of the page view, click path, information about the browser you are using and the device you are using, pages visited, referrer URL (website from which you accessed our website ), Location data, purchase activities. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels, which enable your use of the website to be analyzedThe information generated about your use of this website is usually transmitted to a Google server in the USA and stored thereIP anonymization is activated on this websiteThis means that your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic AreaThe full IP address is only transmitted to a Google server in the USA and shortened there in exceptional cases.
The use of cookies or comparable technologies is based on Section 15 Para3 pp1 TMGYour personal data is processed on the basis of Art6 para1 litf GDPR out of our predominantly legitimate interest in the needs-based and targeted design of the website. For reasons that arise from your particular situation, you have the right to object to the processing of your personal data at any time.
You can prevent the collection of the data generated by Google Analytics and related to your use of the website (inclYour IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available under the following link:https://tools.google.com/dlpage/gaoptout?hl=de
You can set an opt-out cookie to prevent data collection and storage by Google Analytics across all devicesOpt-out cookies prevent the future collection of your data when you visit this websiteYou must perform the opt-out on all systems and devices used for this to have a comprehensive effectIf you delete the opt-out cookie, requests will be sent to Google againIf you click here, the opt-out cookie will be set: Deactivate Google Analytics.
You can find more information on terms of use and data protection at https://www.google.com/analytics/terms/de.html orat https://www.google.de/intl/de/policies/ and at https://policies.google.com/technologies/cookies?hl=de .
Use of the Facebook Pixel
We use the remarketing function"Custom Audiences"from Facebook Inc. on our website
(1601 pCalifornia Ave, Palo Alto, CA 94304, USA;"Facebook")The purpose of the application is to address visitors to the website in a targeted manner with interest-based advertising on the Facebook social networkFor this purpose, the Facebook remarketing tag was implemented on the websiteA direct connection to the Facebook servers is established via this tag when you visit the websiteThis will tell the Facebook server which of our pages you have visitedFacebook assigns this information to your personal Facebook user accountIf you visit the social network Facebook, you will then be shown personalized, interest-based Facebook adsYour data may be transmitted to the USA.
The use of cookies or comparable technologies is based on Section 15 Para3 pp1 TMGYour personal data is processed on the basis of Art6 para1 litf GDPR out of our overriding legitimate interest in targeting site visitors with interest-based advertising. For reasons that arise from your particular situation, you have the right to object to the processing of your personal data at any time.
You can deactivate the remarketing function"Custom Audiences"hereYou can find more information on the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy in Facebook's data protection information at https://www.facebook.com/about/privacy/ .

Use of Google Ads conversion tracking
We use the online advertising program"Google Ads"on our website and, in this context, conversion tracking (evaluation of visits)
Google Conversion Tracking is an analysis service provided by Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA;"Google")If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your dataGoogle Ireland Limited is therefore the company affiliated with Google, which is responsible for the processing of your data and compliance with the applicable data protection laws.
If you click on an ad placed by Google, a conversion tracking cookie will be placed on your computerThese cookies have a limited validity, do not contain any personal data and are therefore not used for personal identificationIf you visit certain pages on our website and the cookie has not yet expired, we and Google can tell that you clicked on the ad and were forwarded to this pageEach Google Ads customer receives a different cookieThis means that there is no way that cookies can be tracked via the websites of Ads customers.
The information that is obtained using the conversion cookie is used to generate conversion statisticsHere we find out the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tagHowever, we do not receive any information with which users can be personally identified.
Your data may be transmitted to the USA.
The use of cookies or comparable technologies is based on Section 15 Para3 pp1 TMGYour personal data is processed on the basis of Art6 para1 litf GDPR out of our overriding legitimate interest in targeting site visitors with interest-based advertising. For reasons that arise from your particular situation, you have the right to object to the processing of your personal data at any time.
You can deactivate personalized advertising for you in the advertising settings on GoogleInstructions can be found at https://support.google.com/ads/answer/2662922?hl=de
Alternatively, you can prevent the use of cookies by third parties by calling up the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the additional information on opt-out mentioned thereYou will then not be included in the conversion tracking statistics.
You can find more information and Google's privacy policy at:https://www.google.de/policies/privacy/
Use of the remarketing or"similar target groups"function of Google Inc.
We use the remarketing or"similar target groups"function of Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA;"Google") on our website.
If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your dataGoogle Ireland Limited is therefore the company affiliated with Google, which is responsible for the processing of your data and compliance with the applicable data protection laws.
The application serves the purpose of analyzing visitor behavior and visitor interestsGoogle uses cookies to carry out the analysis of website usage, which forms the basis for creating interest-based advertisementsThe cookies are used to record visits to the website and anonymised data on the use of the websiteThere is no storage of personal data of visitors to the websiteIf you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously accessed product and information areas.
Your data may be transmitted to the USA.
The use of cookies or comparable technologies is based on Section 15 Para3 pp1 TMGYour personal data is processed on the basis of Art6 para1 litf GDPR out of our overriding legitimate interest in targeting site visitors with interest-based advertising. For reasons that arise from your particular situation, you have the right to object to the processing of your personal data at any time.
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there:https://support.google.com/ads/answer/7395996?hl=de
Alternatively, you can prevent the use of cookies by third parties by calling up the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the additional information on opt-out mentioned there.
You can find more information about Google remarketing and the associated data protection declaration at:https://www.google.com/privacy/ads/

Plug-ins and miscellaneous

Use of YouTube
We use the function for embedding YouTube videos from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland;"YouTube") on our website. YouTube is an affiliate of Google LLC (1600 Amphitheater Parkway, Mountain View, CA. 94043, USA; “Google”) affiliated company.
The function shows videos stored on YouTube in an iFrame on the website
The option"Extended data protection mode"is activatedAs a result, YouTube does not store any information about website visitorsOnly when you watch a video is information about it transmitted to YouTube and stored thereYour data may be transmitted to the USA.
The use of cookies or comparable technologies is based on Section 15 Para3 pp1 TMGYour personal data is processed on the basis of Art6 para1 litf GDPR out of our predominantly legitimate interest in the needs-based and targeted design of the website. For reasons that arise from your particular situation, you have the right to object to the processing of your personal data at any time.
For more information on the collection and use of data by YouTube and Google, your rights in this regard and options for protecting your privacy, see the YouTube data protection information at https://www.youtube.com/t/privacy .


Affected rights and storage duration

Duration of storage
After the contract has been fully processed, the data is initially stored for the duration of the warranty period, then taking into account statutory, in particular tax and commercial retention periods, and then deleted after the deadline, unless you have consented to further processing and use.


Rights of the data subject
If the legal requirements are met, you have the following rights according to Art
15 to 20 GDPR on:Right to information, to correction, to deletion, to restriction of processing, to data portability.
In addition, according to Art21 para1 GDPR, you have the right to object to processing based on Art6 para1 f GDPR, as well as against processing for the purpose of direct mail.

Right of appeal to the supervisory authority
According to Art
77 GDPR, you have the right to complain to the supervisory authority if you are of the opinion that the processing of your personal data is not lawful.

Right to object
If the personal data processing listed here is based on our legitimate interest in accordance with Art
6 para1 litf GDPR, you have the right, for reasons that arise from your particular situation, to object to this processing at any time with effect for the future.
After the objection has been made, the processing of the data concerned will be terminated, unless we can prove compelling legitimate reasons for the processing that outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.

If the personal data processing is carried out for the purposes of direct advertising, you can object to this processing at any time by notifying usAfter the objection has been made, we will stop processing the data concerned for direct marketing purposes.

last update:07/20/2020

Language
DE
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